ibtm® China

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关于IBTM China学院

About IBTM China Academy

 

IBTM China学院(IBTM China Academy)创立的目的是希望通过知识的传播和分享,帮助MICE行业人士得到自我增值和自我赋能的机会,进而推动全行业的不断升级。

ibtm ® 源于英国励展旅游集团的商务会奖旅游展会英文缩写,即:incentive, business, travel, meeting。该系列展会目前已经拥有超过35年的举办历史,是世界最大最专业的会奖旅游展览会之一。每年ibtm ®系列展会都会在全球范围举办,举办地点包括巴塞罗那、墨西哥城、北京和新加坡。

The purpose of IBTM China Academy is to provide opportunities of appreciation and empowerment for MICE professionals through the dissemination and sharing of knowledge, so as to facilitate the upgrading of the entire industry.

 

ibtm® is the acronym of the Incentive, Business Travel & Meeting Exhibition under UK's Reed Travel Exhibitions. With a history of more than 35 years, this exhibition series is one of the largest and most specialized MICE exhibitions in the world. Every year, the ibtm® portfolio of events are held around the world including Barcelona, Mexico City, Beijing and Singapore.


致MICE人

To MICER

无悔今生不自愁

No Regrets in This Life


在经历了COVID-19的中国乃至全球商务奖励旅游圈(又称MICE圈),所遭受的损失不能只用严重来形容。但我此刻又不想用一条条冷冰冰的数据来证明这种悲壮和惨烈。

The meetings, incentives, conferences and exhibitions (MICE) industry in China and around the world has been severely impacted in the context of COVID-19. But at this moment, I don't want to use the cold data to prove the severity of this tragedy.

如果我们相信一个事物的发生必然具有其两面性,即好和坏,那么,在见证了这一系列“坏”的现状后,作为漩涡中的IBTM China,一个为商务奖励旅游打造的专业展会,又可以做什么呢?

If we believe that everything has two sides—good or bad, then, after witnessing different "bad" situations, what can IBTM do as a specialized MICE exhibition?

面对突发的灾难,什么可以让我们承受这一切的同时还不畏前行呢?答案应该是改变自己。因此我们发起了这个项目——IBTM China学院。希望通过传递行业专家以及跨界而来的专家最新思考和发现,为MICE人提供最具价值的自我赋能的平台。

How can we advance fearlessly while enduring the consequences of this unexpected catastrophe? The answer should be to change yourself. For that reason, we have launched the project, IBTM China Academy. We hope to provide MICE professionals with the most valuable empowerment platform that delivers the latest thoughts and insights of industry and interdisciplinary experts.

我们在做的,其实就是想看看,打破重重壁垒之后,中国MICE乃至全球MICE行业,到底会走向何方。但无论过程如何,我们相信未来一定是光明的。因为我们相信IBTM China学院所带来的核心价值可以创造更多价值:以人为本。

What we are doing is actually to see where the MICE industry in China and across the world will go after breaking barriers. But regardless of the process, we believe that the future will be bright as we believe that the core value of IBTM China Academy, which is people-oriented, can create more value.


IBTM China  学院校长
IBTM China Academy President

理念和使命

Vision and Mission

 




理念:

多元 创新 开拓 赋能 关怀

Vision:

Diversity, innovation, exploring, empowerment and caring

 

使命:

以人为本,成为MICE行业的纽带,推动行业健康多元发展。

Mission:

To become a people-oriented academy that connects the MICE industry together and promotes its healthy and diversified development.


联系我们

Contact Us 

 

业务推广

校长办公室热线

Nicole Ci

T: 010-5933 9313

Email: Nicole.ci@reedexpo.com.cn

 

公关、媒体、市场合作&发言机会:

PR & Media, Marketing, Speaker Opportunity:

Susan Lv

T: +86-10-5933 9136

E: susan.lv@reedexpo.com.cn